Define
• Establish scope of work + timeline
• Build team based on needed skills + talent(writers, photographers, illustrators, proof readers, developers, UI/UX expert, etc.)
Create
• Research, strategy + benchmark
• Brainstorm + concept
• Design + Refine
• Present mock ups
Feedback
• Gather client's assessment
• Refine + strengthen solution
Produce
• Vendor sourcing
• Print production + quality control or web building + testing
• Delivery + follow up
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